Articles
Play Blueprint: Email Newsletter Broadcast
Why Run It: To capture leads, convert clients, and create fans Who It's For: Every business who can commit resources to developing consistent, valuable content at the frequency of their choice. Implementation time: 15-25 min (de...
Play Blueprint: Nurture Sequence
Why Run It: To create fans by delivering consistent value to their inbox Who It's For: All businesses Implementation time: 30-45min Play Snapshot A nurture sequence is one of the cornerstones of sales and marketing automation...
Play Blueprint: Post-Consult Follow Up
Why Run It: Convert clients by moving them to the next step of the customer journey after an initial consult. Who It's For: Any business that uses sales calls, strategy sessions, or coaching calls as a part of the sales proces...
Play Blueprint: Customer Survey
Why Run It: To get feedback from your customers to find out who your fans are (and follow up with them accordingly) and who your less- Who It's For: Businesses that need to fill their funnel with new prospects Implementation tim...
Play Blueprint: Testimonial Request
Why Run It: Testimonial Requests actually serve in several ways, first, by creating fans, which will lead to new conversions, with so many people reading reviews and testimonials as part...
Play Blueprint: Refer a Friend
Why Run It: To generate new leads by utilizing positive sentiment from your happy customers. Who It's For: Every business, big or small, can benefit from getting more referrals from their customers! Implementation time: 15...
Play Blueprint: Surprise Gift
Why Run It: Sending a surprise gift is a great way to create fans. Who It's For: Business owners, operators, and sales teams who are looking for a great way to “wow!” prospects, clients, and customers. Implementation...