Follow up on those incomplete purchases. Now you can create a sequence that lets you trigger automation based on a failed purchase. You can set up the sequence to immediately send an email, apply a tag, or run other automation.
The Failed Purchase trigger will activate when a failed credit card purchase occurs, including failed subscription payments.
- Click and drag the Failed Purchase trigger onto the canvas.
- Select what failed purchases should trigger the automation
- Select Any Purchase to trigger the automation when a failed credit card purchase occurs for any of your products, including subscriptions.
- Select Product in Specific Category Purchase to trigger the following automation when a failed credit card purchase occurs for a product in a specific product category. Click in the search box and select the desired product category from the drop-down.
- Click Save to continue.
- Add a Sequence to configure automation to follow the Failed Purchase trigger.
- Click and drag your desired Timer, Process or Communications items from the left side sequence tools menu and place them to the right of the Start icon to configure the automated process that will follow the Failed Purchase trigger. Double click each Timer, Communication, or Process icon placed on the canvas to configure.
- Click Publish in the upper right-hand corner.
